Portfolio > United Airlines > Door-to-Door Baggage
Project Info
Objective: United Airlines brought in Billups Design to architect and design a new web-based UAL service for its customers: advance baggage shipping. Named, Door to Door Baggage (DTDB), the new application would provide this service in order to beat to market other airlines' advance shipping offerings. The designed application was to meet brand, technology, ux and business requirements, be easy-to-use, accurate in all scenarios, and to be compressed from a 4 month initiative into 6 weeks.
Solution: Billups Design led and integrated seemlessly with UAL business, technology, creative and ux/ia teams through extensive documentation, project management and meetings at United headquarters. Created flows, use cases, wireframes, functionals and ux interface comps and usability guidelines as roadmap to build and maintain product.
Results: The project was delivered on-time and with much praise from all key decision-makers involved. The product web site is almost finished and has passed several waves of usability testing with minimal issues, especially given the difficult nature of the business and technology requirements.
Project Url / https://store.united.com/
